NBA Champ Fred VanVleet Signs Sneaker Deal with Legendary Basketball Brand AND1

Fred Vanvleet of the Toronto Raptors, New AND1 ambassador, set to rock the Attack 2.0s for AND1

 

Fred VanVleet, of the Toronto Raptors, is teaming up with AND1, the premier basketball footwear & apparel brand, to provide the on-court ammunition to fuel Fred’s chase for yet another NBA championship ring.

This announcement comes just weeks after an outstanding opening night performance where Fred VanVleet scored 34 clutch points in an overtime win against the New Orleans Pelicans.  

“I saw the AND1 attitude, a real AND1 DNA in Fred,” said Dexter Gordon, Head of Sports Marketing at AND1. “His talent and drive fit perfectly into the AND1 ethos. I am really excited about welcoming Fred VanVleet to the AND1 family.”

"I'm excited to partner with AND1 and to join the family. It's important for me to join a brand that truly believes in me. I'm looking forward to laying that foundation. Check out my kicks coming to an arena near you!". said VanVleet.

“We are proud of Fred and his ability to set his own path in this business and look forward to his relationship with AND1 as he enters the next stage of his career”, said Chris Brantley the Director of Marketing and Client Branding at You First Sports, VanVleet's agency.

With the ink dry, both Fred and AND1 are eager to get to work. With multiple national televised games on the Toronto Raptor’s schedule, AND1 and VanVleet are gearing up to showcase new heat on a nightly basis.


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12 comments


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  • Ricky Brown

    Yeah Fred is from my home town,We have had some very tragic ups and downs in our city of Rockford Illinois,… all’s I can always say every native Born Rockfordian is a celebrity…p.s. most outstanding Garrett l nevious post 1 volunteer, African ancestry DNA member…


  • Frank Vuletin

    drop a set in Raptors purple and this old man who loves FVV and the Raptors will be lining up. Nice to see an iconic brand making a comeback and I don’t think you could have a better front man than Steady Freddy


  • T

    These would be dope in a black/white doorway. Bring back the white leather/black suede TAI CHI please!!!!!


  • Rhoderick Buendia

    Want to buy those Fred wore with Steady Freddy insignia on the shoes. Where to order?


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